What is the best slogan or tag line in all of Warhammer, 40k or AoS?

I'm curious to see what people think are some of the best slogans or tag lines in our hobby. They can pertain to a single character, an army, the game in general, etc.

For instance, I can think of...

• "And they shall know no fear"
• "In the grim darkness of the far future, there is only war."

My vote for the best slogan goes to...


It's iconic and summarizes the Settra's key characteristic in a few short words. Can anyone think of one that is better?

 

My favorite slogan to show in "my race/faction is better than yours" discussions:




Speaking of Settra it always makes me smile when I set him to Raiding stance in TW:WH2 and he says "TOMB RIDERS!" ^^

 

I would have expected some Tau "Greater Good" comment from @Lizerd in this thread!

 

Personal motto is way more depressing, but my warhammer motto is definitely;

“on Sesame Street we serve the greater good! Sharing is caring!”

 

You have a personal motto?

 

I mean if you want to hear it, just let me know, but again it’s pretty bleak

 

Let's hear it

 

“To live is to suffer”

 

"To live is to suffer, but then there were memes. Suffer no more!"

 

Amen, by giving memes you have made life a lot better

 

I wasn't dubbed MEMEBRINGER for nothing!

 

Memebringer, god of memes and joy!

 

Here are a few from 40K:

• In the grim darkness of the future, there is only war (space marines/Imperial)
• Blood for the Blood God (heresy)
  
• Innocence proves nothing (Inquisition)
• The Emperor Protects (Imperial)
• The Greater Good (Tau)
  
• WAAAAAAAAGH (pretty sure this one is obvious)
• Da red ones go fasta! (see above)

Also this:

• (while driving a tank) "Drive me closer, I want to hit them with my sword"

And Fantasy:

• For the Lady (basic Bretonnia)
• Let the peasants shoot their filthy bows (random Bretonnian quote from TWW2)
  
• Yes they drink blood. At least they are not elves (probably a dwarf)
• Slay anything without a beard! (also a dwarf)
• CHAMON! (quote from metal-order wizard, and Michael Jackson)
  
• So-TEK-tical! (Lizardmen pun from TWW2 )
• WAAAAAAAAGH (again, obvious )
• You first! (goblins being selected in TWW)

 

Oh here is my favorite quote from total war rome;

The proud men of Macedon think of themselves as our equals, our foes. I think they are awaiting the funeral pyre!

 

I think most of the good main catchphrases have probably already been covered, but there are still an awful lot of awesome quotes out there; these are some of my favourites (there are an awful lot more!)

“The enemies of mankind may employ dark sciences or alien weapons beyond Humanity's ken, but such deviance comes to naught in the face of honest human intolerance backed by a sufficient number of guns.”

“Your foe is well equipped, well-trained, battle-hardened. He believes his gods are on his side. Let him believe what he will. We have the tanks on ours."

 

No idea if it's from 40K proper, or written by some fan. And it's probably a bit long for a "quote". But I do feel it encompasses 40K best and it's oddly hopefull and motivational yet utterly grimdark. It's can best be summerized as "Yeah, everything's shit and we're completly screwed. But that's normal, and we will come out victorious yet again".

 

Classic!

 

I like this one:

"The more we study our inner light, the more profound becomes the outer darkness."
Lord Xltep

Gr, Imrahil

 

“Hola skinks!” -skinks

“A good flay to die!” -Ikit claw
“WAAAAAAAAAGGGGGGGHHHH!!!!!”-Orks

”It’ll take a lot more than that to kill a-Auugh!” -an Ork, after being hit with a sticky bomb



“Alright lads, Gorkamorka wants us to kill them shiny ‘humies over there! Let’s get ‘em!” - Ironjawz

“Oh, there WILL be resistance to our ascension, of course. But if the blood of unbelievers must flow... then these streets WIILL. RUN. RED! We are a horde; a tide; an army born in the shadows! Humanity has always looked to the stars for enlightenment, and at last... THE STARS HAVE ANSWERED!” -Genestealer cults

“And what are the achievements of your fragile Imperium? It is a corpse rotting slowly from within while maggots writhe in its belly. It was built with the toil of heroes and giants, and now it is inhabited by frightened weaklings to whom the glories of those times are half-forgotten legends. I have forgotten nothing and my wisdom has expanded far beyond mere mortal frailties.”

“Please forgive me the horror we both know you will make me put you through.” -Ahzek Ahriman

“What is Chaos? Suffering, you might say. Oppression. Deceit. But could not all these things be said of your Imperium? You hunt down the talented and the strong-willed. You break them or sacrifice them. You lie to your citizens and wage war on those who dare speak out. The inquisitors you call masters assume guilt and execute millions on a whim. And why? Why do you do this? Because you know Chaos is there but you do not know how to fight it, so you crush your own citizens for fear that they might aid the Enemy. The Imperium suffers because of Chaos. No matter how hard you fight, that will never change. Chaos exists in a state of permanent victory over you - you dance to our tune, mortal one, you butcher and torture and repress one another because the gods of the warp require you to. The Imperium is founded on Chaos. My lord Tzeentch won your war a long, long time ago.” -Ghargatuloth, daemon prince of tzeentch

There was also a great quote from the core book about the stormcasts. It went something like “As they started to become more and less than human, a question hung in the air, but none dared ask it aloud: is it possible for a man to be so pure, so holy, that in the eyes of a mortal, he would be the embodiment of terror?”

I wrote this on my phone, so sorry if it looks weird.