Countering the opponents battle tactics seems to be harder now in my experience. since lists are being built with these tactics in mind, instead of picking the most opportune one each turn, they are really resilient.
I really think it would be interesting if there was a move away from objectives as just points on the board and battle tactics as random weird moves that can only be completed with specific units. It would be interesting if there were points for units killed and specific objectives that didn't have to do with board control. Maybe something like "keep the enemy general out of your territory" or "destroy your opponent's faction terrain"